Snapchat redesign prompts backlash, frustration from users

Snapchat redesign sparks backlash, frustration from users

This month, Snapchat rolled out a redesign of their application in an effort to make the app easier to use. Many users claim the update did just the opposite.

The update combines your friends’ Stories with one-to-one Snaps in a single screen. Your list of most recent updates is sorted using an algorithm that determines who you interact with the most. If you want to view the Stories of a friend you don’t interact with often, you’ll need to search for them by name.

Since users’ phones have been auto-updating to the most recent version of the app, social media has been awash with complaints that the new interface is confusing and cluttered. Memes are flying as users lose precious “streaks” left and right. A petition has collected over 800,000 signatures calling for a rollback of the update.

Chrissy Teigen, model and all-around social media icon, chimed in on the conversation.

Marques Brownlee, prominent YouTube techie, posted a video detailing everything wrong with Snapchat – and his subsequent decision to leave the app for Instagram. He posted a Snap to promote the new video, and Snapchat mistakenly featured it on their Discover page. “I’m pretty sure I’m going to stop posting on Snapchat Stories, I’m just gonna leave Snapchat,” Brownlee said. “Because I don’t see them fully embracing the discovery of individually produced content nearly the same way something like Instagram would.”

Snap has no intentions of rolling back the changes. “Updates as big as this one can take a little getting used to, but we hope the community will enjoy it once they settle in,” a spokesperson told Variety.