All About Social Blade
Mission
Social Blade's mission is to collect and organize public data from as many public social media profiles as possible, updating daily, and present it in an accessible and understandable way. By providing global analytics for content creators, live streamers, and brands, we empower users with valuable insights into social media trends and performance. Whether you're tracking popular YouTube creators or aiming to join their ranks, Social Blade is here to support you.
As creators ourselves, we built Social Blade to meet our own needs, but from the beginning, our goal was to share our findings with the community. While we've been around for quite a while now, we're just getting started. We have many more ideas we hope to explore as time goes on to continue helping the community.
Data
Social Blade compiles data from YouTube, Instagram, TikTok, Twitch, and Facebook and uses the data to make statistical graphs and charts that track progress and growth. We include information such as estimated earnings and future projections, providing both numerical data and easy-to-read graphs. Statistics as well as top lists in various categories are available to anyone using our website. Reporting features and an API are also available to business customers.
Social Blade currently tracks 88+ million YouTube channels, 19+ million Instagram creators and professionals, 52M+ TikTok creators, 7.4+ million Twitch channels, and 1.6+ million Facebook Pages. Social Blade reaches over 4 million unique visitors every month with a good portion of those users checking the site every day.
Support
Social Blade provides support for our users through several channels. We have a support ticket system where questions about our products and services can be asked and answered. We also provide more general support through our social media and discord server.
For questions directed to our experts that aren't about Social Blade's products, we offer premium consulting services to help users grow their online presence and establish personal brands.
History
Social Blade started back in 2008 as a hobby project created by Jason Urgo to track statistics of the then-popular website Digg, a site similar to reddit. The idea was that Social Blade would be a "social media tool kit", as in all social media, but it was still a few years before that started to take shape.
In July of 2010 when Digg was on the decline but YouTube was thriving, Urgo added the section that caused Social Blade to eventually gain breakout popularity, YouTube statistics. Seven months later, in February of 2011, three years after its creation, Social Blade became the leading provider of Youtube stats and was being utilized by people around the world
Over the years since then Social Blade added a number of other platforms such as Twitch (in 2013), Instagram (in 2014), Facebook (in 2018), and TikTok (in 2020).
Social Blade was officially incorporated in 2012, and has gone from being Urgo's part-time hobby to a full-fledged business with a full team helping to run the company.
Future Goals
Social Blade is constantly looking towards the future, and how we can expand to report on more social media sites, provide better services to our users, and make data as accessible as possible.